WISe News

WISe News Kristy Beagle WISe News Kristy Beagle

The Wellness Pulse: Biomarkers, Women’s Health, Sleep Tech and Social Wellness

This week’s WISe Wellness Pulse explores how wellness is becoming more measurable, social and trust-driven, from Noom’s at-home biomarker test kit and ŌURA’s proposed IPO to Equinox’s women’s health advisory board, ASICS’ movement-as-beauty campaign, upgraded sleep tech, wellness cruises and the rise of community-based fitness experiences.

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Stevi Carr Stevi Carr

Why Your Wellness Brand Is Losing Ground (And It Has Nothing to Do With Your Product)

Here's what I know after 20+ years in this space: the brands that win in wellness aren't always the ones with the best formulas. They're the ones with the sharpest focus. They know exactly who they're for, where they're going, and how to get everyone in the room rowing in the same direction.

I've sat at the table with some of the biggest names in health, beauty, and wellness — and I've watched the same thing happen over and over again. A brand with a genuinely great product, a passionate founder, a real consumer base... and a leadership team that can't agree on what comes next.

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WISe News Kristy Beagle WISe News Kristy Beagle

The Wellness Pulse: AI Wearables, Psychedelic Policy, Micro-Meditation & Cancer Vaccine Breakthroughs

This week’s Wellness Pulse explores the biggest shifts shaping the future of health—from AI-powered wearables and accelerated psychedelic policy to two-minute meditation benefits, retail expansion, and a breakthrough personalized cancer vaccine. Discover the 10 trends redefining how wellness is becoming more precise, personalized, and embedded into everyday life.

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WISe News Kristy Beagle WISe News Kristy Beagle

🌿 The Wellness Pulse: From WNBA CBA to Peloton Gyms: 10 Wellness Shifts Redefining Access & Performance

This week’s wellness trends reveal a major shift from individual habits to system-level change—where access, affordability, performance, and prevention are being reshaped by retail giants, fitness brands, women’s sports, and climate realities. From Costco entering fertility care to Peloton moving into gyms and insurgent CPG brands outpacing legacy players, the future of wellness is being built into the environments people already live, work, and move within.

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