This week’s WISe Wellness Pulse explores 10 major wellness industry signals, from Parsley Health accepting insurance nationwide and Garmin’s wearable growth to Zwift’s acquisition of ROUVY, CrossFit’s new CEO, recovery-driven marathon travel, Lululemon leadership pressure and the rise of connected, accessible wellness infrastructure.

This week in wellness: Amazon enters weight loss with GLP-1s, Peloton partners with Spotify to turn fitness into content, and new data positions women’s health as a trillion-dollar opportunity. Plus, the rise of protein soda, luxury wellness retreats, and breakthrough medical research shaping the future of health.

This week’s Wellness Pulse explores the biggest shifts shaping the future of health—from AI-powered wearables and accelerated psychedelic policy to two-minute meditation benefits, retail expansion, and a breakthrough personalized cancer vaccine. Discover the 10 trends redefining how wellness is becoming more precise, personalized, and embedded into everyday life.

This week’s Wellness Pulse explores how wellness is expanding across childhood development, travel, beauty, and retail—while facing increased pressure for transparency, sustainability, and measurable impact.

This week’s top wellness trends reveal a major shift: wellness is becoming embedded into daily life. From record gym growth to fertility funding and recovery innovation, here are the 10 signals shaping the future of wellness.

Recovery travel, protein-driven consumer behavior, longevity nutrition, and wellness infrastructure are redefining the industry. Here are the 10 biggest wellness signals shaping the future this week.

From Americans cutting back due to healthcare costs to major shifts in retail, food, and women’s health innovation, this week’s top wellness signals highlight how the industry is moving beyond products into systems, infrastructure, and daily behavior.

This week’s wellness trends reveal a major shift from individual habits to system-level change—where access, affordability, performance, and prevention are being reshaped by retail giants, fitness brands, women’s sports, and climate realities. From Costco entering fertility care to Peloton moving into gyms and insurgent CPG brands outpacing legacy players, the future of wellness is being built into the environments people already live, work, and move within.

This week’s Wellness Pulse explores women’s health diagnostics, AI-powered couples wellness, GLP-1 addiction research, wearable innovation, and the future of longevity platforms.

This week’s wellness news signals a shift from trends to infrastructure: FDA enforcement on compounded GLP-1 marketing, new microbiome and kidney stone research, accelerated depression treatment pathways, and controversy around dietary guidelines.

This week’s Wellness Pulse explores healthspan research and next-gen obesity drugs to wearable tech ethics, ultra-processed food scrutiny, and mental health innovation. Discover what these developments signal for brands, leaders, and the future of wellness infrastructure.

This week’s WISe Pulse covers the top 10 wellness stories shaping the industry—from Italy’s $140.6B wellness economy and hormone-tracking wearables to cellular beauty trends, exercise research, mental health tech, and Hims & Hers’ $1.15B acquisition.

This week’s Wellness Pulse explores how youth mental health, women’s sports growth, NIL strategy, recovery science, and performance nutrition are reshaping sport into a full-spectrum wellness system.

Explore 10 of the most impactful wellness stories this week, covering sleep, movement, mental health, food, policy, and the future of preventive care.

From the explosive growth of girls’ flag football to training trends that favor strength and recovery, the industry is pivoting to a more inclusive, sustainable future. Youth sports leaders and brands that align with diversified play, strength empowerment, and mental and nutritional wellness will be the ones shaping this next era of movement culture.

This week confirms what savvy leaders already feel in their bones: wellness is no longer a siloed category — it’s woven into the fabric of business strategy, consumer behavior, and product innovation.

This week underscores a clear reality: wellness has matured. It’s no longer about isolated spa days or trending diets—well-being is embedding into daily life, business strategy and brand DNA. For leaders and brands in the wellness space, the mandate is clear: move beyond surface signals to deep value creation. Tap into evidence, transparency, sustainability and lived experience. The market is ready. The expectations are higher. And the opportunity is enormous.

I never set out to write a book. I didn’t see myself as an author. But when Jim Britt called and invited me to contribute to Cracking the Rich Code, something stirred in me.

So I said yes.
Yes to vulnerability.
Yes to telling the truth about burnout and boundaries.
Yes to legacy through well-being.

WISe is thrilled to announce that our founder and CEO, Stevi Gable Carr, has been named to Inc.'s Magazines  2025 Female Founders 500, a prestigious list celebrating female entrepreneurs who are redefining business today.

Sports ETA, the only trade association for the sports events and tourism industry, announced an exclusive partnership with WISe Wellness Guild, a consultancy and network of wellness brands, experts and resources, to provide a new suite of educational offerings for the membership of Sports ETA. The new initiative will be called Sports ETA Health & Wellness.